In doing so, the league announced that it was the second most-watched Super Bowl in league history with 112.3 million viewers tuning in throughout the NBC broadcast and on streaming services. Putting the 5.81 million viewers into perspective, take a look at how NBA games on Christmas Day 2021 performed. One other comparison: "This year's schedule, highlighted by an enhanced regular season featuring 17 games, gave our broadcast partners the ability to provide fans with more football and incredible matchups than ever. On a night when stars quarterback Derek Carr, wide receiver Davante Adams and quarterback Trevor Lawrence were ruled out days before kickoff, the broadcast still performed fairly well. Is it compared to the previous weeks game numbers or how are those calculated? And on a second unrelated item. (this excludes ALL the Thu night games & Special games as that is tracked separately). Here are the NFL television ratings from the Week 7 primetime games, via SportsMediaWatch. https://twitter.com/CBSSportsGang/status/1564618648429395974?s=20&t=d__mH136DLpY8AHYzlBHaQ, NFL trade rumors: Latest on Aaron Rodgers, Tee Higgins and more, Top NFL free agents of 2023: From 1-400, Derek Carr, Bobby Wagner join growing market, Bold sports 2023 predictions: Future for Nets, Yankees, Tom Brady, Shohei Ohtani, Super Bowl and more, New York Giants vs Dallas Cowboys game sets NFL regular-season viewership record, Pro Football Hall of Fame 2022: Class of inductees, how to watch and more, NFL reportedly generated record-setting $11 billion in national revenue last season, NFL Sunday Ticket: Pricing, how to buy, and its future, 2023 USFL teams, coaches, and star players, Predicting NFL playoff bracket and Super Bowl 2024 winner, most-watched NFL Wild Card Game since 2015, Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener, the NFLs highest-paid player in 2021 in Prescott, the Wall Street Journal reported this past weekend, Philadephia Eagles vs Dallas Cowboys (Dec. 24), Green Bay Packers vs Miami Dolphins (Dec. 25), Tampa Bay Buccaneers vs Arizona Cardinals, Los Angeles Chargers vs Indianapolis Colts, 12% viewership spike compared to 2021 game (Bears vs Lions), Largest audience for an early Thanksgiving game in NFL history. The Chargers were knocked out of playoff contention in the seasons final game. Thats what happens when you pit the GOAT QB in Brady against the NFLs highest-paid player in 2021 in Prescott, who also happens to play for the most valuable sports franchise. Bookmark this page for NFL TV ratings for updates during the 2022 NFL season. It marked the smallest audience for Rounds 2-3 since the 2018 NFL Draft (4.79 million). Its just part of the reason the NFL generated record-setting national revenue this past year. Those close to this situation called it unheard of. Some of the broadcast networks, such as CBS and Fox, even considered having advertisers pay less than what they had originally pledged to air ads during NFL games. All Rights Reserved. Its the lowest average viewership for the game since 2006, when ESPN pulled in 5.96 million viewers. A total of 7.31 million viewers tuned in to the Pittsburgh Steelers win over the Dallas Cowboys earlier in August, marking the highest-rated preseason broadcast since all the way back in 2017. As Jimmy Traina of Sports Illustrated also points out, a Saturday preseason game between the Steelers and Seattle Seahawks broadcasted on NFL Network pulled in a larger audience than Foxs broadcast of the Boston Red Sox vs New York Yankees. It looks like your browser does not have JavaScript enabled. Same time period in 2019: 957.0M, 7.3% decrease through the first 11 weeks in viewers from 2019. LA Rams -- 10.5230. could be on its way to solving its local TV problems in the countrys second-biggest media market. Houston -- 12.2628. Chiefs-49ers was the exception in a mostly down week for the NFL that saw Amazon Prime score a new season-low. The NFL remains on top in a down year, and The CW's 'All American' is the only series to increase both its total audience . Super Bowl LV (Chiefs-Buccaneers): 91.63 million, NFC Championship Game (Buccaneers-Packers): 44.77 million, AFC Championship Game (Bills-Chiefs): 41.85 million, NFC Playoffs (Buccaneers-Saints): 35.46 million, NFC Playoffs (Rams-Packers): 26.5 million, AFC Playoffs (Browns-Chiefs): 34.33 million, AFC Playoffs (Ravens-Bills): 26.34 million. Not much of that had to to with networks and their relationships with sponsors as a decline became obvious around around the football world. Below, we look at NFL TV ratings from the 2021 and 2022 seasons with the latest updates on Super Bowl LVI and the Los Angeles Rams winning their first-ever title in Southern California, to the massive numbers in the early week of the new season. For programs on ESPN and ESPN2, streaming through the ESPN app and ESPN.com is also included. 2) The clinching game for the NBA Finals brought in 5.6 million viewers. A total of 7.31 million viewers tuned in to the Pittsburgh Steelers win over the Dallas Cowboys earlier in August, marking the highest-rated preseason broadcast since all the way back in 2017. Continued interest in the NFL Draft is a great thing for the league. For fans on the go, all NFL Network programming can be streamed live through the NFL app and NFL Network app on smartphones, tablets, PCs and connected TV devices (Amazon Fire TV, Android TV, Apple TV, PlayStation 4, Roku and Xbox One). The Bears finished sixth in national TV rankings and ninth in website Rankings (where popularity is based on average monthly unique audience). Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. NFL Media announced that its nationally-broadcasted games are averaging 17.3 million viewers per game (TV and digital), a 17% increase from the 2020 season. Stay up-to-date on latest sports media news, TV ratings and schedule information at Sports Media Watch, an industry authority since 2006. Christmas Day delivered a special treat for the NFL and its broadcasting partners. The NFL has owned Thanksgiving for years, becoming part of the tradition for families on Thursday. Yeah, the NFL still tops the sports world in terms of popularity. It was the most-anticipated game of the young NFL season with Tom Brady bringing his Tampa Bay Buccaneers into Gillette to take on his former New England Patriots squad. Numbers obtained from various sources, including network PR, ShowBuzz Daily and Programming Insider. Cowboys-49ers topped Divisional Round weekend with more than 45 million viewers, the second-largest audience on record for a Divisional Round game. Washington -- 16.6425. Ourand noted that the rating figure doesnt include out-of-home viewing. In a season where 21 of the leagues 32 teams posted local TV ratings increases, the performance of the two teams in Los Angeles stood out. To join our email list and get notified when we launch the 2023-24 NFL section (probably late May), register for a free account. The Saturday night game increased 41% from last year, the Sunday night game rose 20% and the Saturday afternoon game increased 16%. NFL total viewers 2022: 185 million viewers. Based on the average total impressions of Tweets surrounding each game telecast, the New England Patriots were the most dominant team in the NFL from a social standpoint. With the San Francisco 49ers and Green Bay Packers set to face off on NBC in Week 3, its safe to project the audience size will be strong. Chicago -- 22.15, 18. This created somewhat of a split between those on either side of the political line. The game also came to a culmination on this touchdown pass from Raiders quarterback Derek Carr in overtime. The Chicago Bears and Philadelphia Eaglestwo larger-market teams that missed the postseasonstill scored wins despite less-than-stellar records. In other words, it was a raging success. The 2021 NFL season continues to pull in excellent numbers, even when the matchups arent ideal from a fan-interest perspective. Chicago has the most local viewers on average, Jacksonville the least. On the NFL's 100th anniversary list of the 100 greatest teams in NFL history, the club came in at number 15. For the Dallas Cowboys, individual rankings didnt matter much, as the team finished no less than second in four out of five categories (with a field goals worth of No. Award-winning original reporting, with in-depth profiles, timely research and expert opinions on the biggest issues and stories in sports business. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) 40.8 million, Dallas Cowboys vs. Kansas City Chiefs (Week 11, FOX) 28.7 million, Cleveland Browns vs. Green Bay Packers (Week 16, FOX+NFLN) 28.6 million, Chicago Bears vs. Detroit Lions (Week 12, FOX) 28.2 million, Tampa Bay Buccaneers vs. New England Patriots (Week 4, NBC) 27.2 million, Arizona Cardinals vs. Dallas Cowboys (Week 17, FOX) 26.8 million, Los Angeles Rams vs. Green Bay Packers (Week 12, FOX) 25.2 million, Dallas Cowboys vs. Tampa Bay Buccaneers (Kickoff, NBC) 25.2 million, Green Bay Packers vs. Kansas City Chiefs (Week 9, FOX) 25.0 million, Dallas Cowboys vs. Los Angeles Chargers (Week 2, CBS) 25.0 million. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. That continues a theme that affects local TV ratings more than any other factor: Teams that do well on the field get higher ratings than the teams that dont. Local TV ratings for each team. 2020 against the previous low year of 2017, there is a YTD increase of 0.1% [total difference is 0.5M]. So much interest. Whether its the ongoing pandemic or something else, said decline forced networks to scramble and strengthen relationships with sponsors. Heres a breakdown of the numbers from the league itself. After a strong finish to the regular season, the presence of marquee teams and legendary quarterbacks in the NFL Playoffs have provided a boost for viewership. This article was originally published on Sportsnaut.com and is republished here with permission. This is especially significant in that the preseason game went up directly against MLBs Field of Dream Game between the New York Yankees and Chicago White Sox, which also drew historical ratings from a television perspective. Thursday, March 2: DL, LBs Friday, March 3: DB, STs Saturday, March 4: QB, WR, TEs Sunday, March 5: OL, RBs. New York and Chicago the countrys largest and third-largest TV markets present a different story. Seattle -- 31.41 9. The NFL could be on its way to solving its local TV problems in the countrys second-biggest media market. The AFC East champion Buffalo Bills had the league's highest local TV rating, with a 47.16, edging out last season's local TV champ, the Kansas City Chiefs (45.28). According to SportsMediaWatch, the Thursday Night Football opener averaged an estimated 7.33 million viewers on the NFLs exclusive TV network. Once again, any changes made didnt deliver. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. These ratings consider not just talent under 25 but also the . Christmas Day delivered a special treat for the NFL and its broadcasting partners. New England -- 31.478. Its important to put these numbers into perspective. It was their first regular-season game in Vegas with fans in attendance. For comparison, $20.1 million watched the Minnesota Vikings vs. New Orleans Saints game in the same time slot last Christmas. Since the regular season began, ratings and viewership are skyrocketing across all major networks entering Week 5. Whether its the ongoing pandemic or something else, said decline forced networks to scramble and strengthen relationships with sponsors. Media is more complex than ever. Thats what happens when you pit the GOAT QB in Brady against the NFLs highest-paid player in 2021 in Prescott, who also happens to play for the most valuable sports franchise. Its also worth considering that the 2022 Hall of Fame induction doesnt include any all-time greats with massive name appeal. Unsurprisingly, the NFL TV ratings are easily outpacing anything Major League Baseball is generating in terms of viewership. Amazon is paying $1.1 billion per season for the next 10 years to exclusively broadcast Thursday Night Football. The matchup last year between the Dallas Cowboys vs Pittsburgh Steelers pulled in a much larger audience (seven million viewers) because it featured two of the most popular NFL teams. Cord-cutting might play one factor in the declining ratings across television. But the Cowboys werent the only team to prove that there are other box scores where teams can put up points. CBS announced that its broadcast of the Week 3 preseason game between the Detroit Lions vs Pittsburgh Steelers was the most-watched NFL preseason game in the NFL this year and its most-watched exhibition NFL game in 9 years. The global situation disrupted every single sporting event in the US, not just the NFL's precious TV ratings. The 2021 NFL season continues to pull in excellent numbers, even when the matchups arent ideal from a fan-interest perspective. Once again, any changes made didnt deliver. Continued interest in the NFL Draft is a great thing for the league. 2) Week 6 single Sunday game [Fox] does not have viewer numbers posted, so used an estimate. Per a league press release, the 2021 NFL Draft was seen by an average audience of 6.1 million viewers (TV and digital) across NFL Network, ABC, ESPN, ESPN Deportes and digital channels during the three-day event, making it the third most-watched draft ever, NFL Media noted. In other words, for right now, the NFL has nothing to worry about, but given the downward trend of NFL . The NFC continued to enjoy disproportionate representation on the ratings charts, as intra-conference games accounted for 36 of the year's most-watched broadcasts, while all-AFC meetings claimed 20 slots. Its striking but unsurprising that even NFL Network pulled in more than double the best NBA TV ratings for ESPN. Washington Examiner. Now, its a three-day event that shows just how popular the NFL is compared to the other three major North American professional sports leagues. It is the second-least watched Hall of Fame Game in a decade, but theres a reason for it. The Week 1 primetime clash between the Rams and Bears averaged 17.6 million viewers and finished with a 9.6 rating. What we do know is that the 2021 NBA Finals between the eventual champion Milwaukee Bucks and upstart Phoenix Suns did not draw great ratings. The latest personnel hires and promotions, plus exclusive ratings and research from the sports industry. Well, all the local teams except the Jets. The NFL teams only play 16 games in a regular season while the NBA teams play 82. . 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