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I closed some significant deals around the Rug Rats movie, Burger King and Kraft and a variety of our IP and, quite frankly, understanding of what our IP represented and long-term planning has always been something I succeeded in. Viacom Nickelodeon Consumer Products (VNCP) today announced the first licensees for Nickelodeon’s Blue’s Clues & You!, a reboot of the groundbreaking curriculum-driven interactive series Blue’s Clues.
As I started writing the two-to-three year plans for our shows to service our ad sales audience, my boss said I should take a larger role in marketing, and that I should become the head of consumer marketing.
The sites — now live for U.S. consumers — are part of VNCP’s forthcoming suite of online shops featuring products dedicated to Viacom…
Throughout Kaufman’s journey she has relied on the following essential steps to help her successfully pivot: “I tell women to speak up, show up and not be afraid,” Kaufman concludes. Garfield has received four Emmy Awards for Outstanding Animated Program, and Davis was inducted into the Licensing Hall of Fame in 1998.
For more information or artwork, visit http://www.nickpress.com. Garfield creator Jim Davis will continue to produce the Garfield syndicated comic strip.
The second incarnation of Viacom Inc. (/ ˈ v aɪ ə k ɒ m / VY-ə-kom or / ˈ v iː ə k ɒ m / VEE-ə-kom; an acronym of Video & Audio Communications) was an former American multinational mass media conglomerate with interests primarily in film and television, which was formed as a spin-off of the first Viacom on December 31, 2005. EY & Citi On The Importance Of Resilience And Innovation, Impact 50: Investors Seeking Profit — And Pushing For Change. As she’s become more successful, she has brought so many people along with her.”. Nickelodeon, now in its 40th year, is the number-one entertainment brand for kids. My job is to set up the team to make sure they have the resources they need, that I’m advocating on their behalf and providing clear goals.”.
For more information on Viacom and its businesses, visit www.viacom.com. They were exciting and interesting, and then I came to this one [WIT]. Viacom Nickelodeon Consumer Products (VNCP) announced the launch of its first branded e-commerce websites, SpongeBobshop.com and MTVshop.com. "The acquisition of Paws, Inc. provides another opportunity for Viacom to leverage our platforms to extend the global reach of iconic IP.”, Pam Kaufman, President of VNCP, added: “Garfieldis a global evergreen franchise that is a natural fit with Nickelodeon and our portfolio of iconic properties. “I started at Viacom as VP in our Integrated Marketing Group,” she explains. Pam Kaufman, President, VNCP said, “The vision for our e-commerce websites and pop-up retail spaces are to create unique, one-stop-shop destinations for fans in search of exciting and hard-to-find products. The acquisition of Garfield is part of Nickelodeon’s strategy to be the home for the biggest franchises kids and families love, and it expands Nickelodeon’s growing portfolio of influential properties that already includes SpongeBob SquarePants, PAW Patrol, Teenage Mutant Ninja Turtles, the forthcoming Blue’s Clues & You!, the first-ever SpongeBob spinoff, Kamp Koral, and an all-new animated Star Trek series.
The immersive pop-up features product from PAW Patrol, SpongeBob SquarePants, JoJo Siwa, Nickelodeon Slime, and Teenage Mutant Ninja Turtles alongside walk-around characters, giveaways, and special activities throughout the holiday period. View source version on businesswire.com: https://www.businesswire.com/news/home/20190806005676/en/, Viacom to Acquire Garfield for Nickelodeon Portfolio, The leading global brands in entertainment, We tell rich stories that are highly relevant to our audiences, https://www.businesswire.com/news/home/20190806005676/en/. 12 years.
Being open to a variation of your plan will speed up your success. For the past three plus years, I’ve studied how individuals successfully pivot in their careers.
VNCP plans to expand the product offering with additional categories, signed memorabilia, and exclusives. Understand who you are going to work for and why. Nick Plans to Develop New Garfield Content for All Platforms and Consumer Products for a New Generation of Fans. She quickly transitioned over to marketing at Turner Broadcasting Systems and then spent over a decade at Nickelodeon before starting her current position. Over the years she has earned many accolades. Pam Kaufman, President, Viacom Nickelodeon Consumer Products, is honored as Mentor of the Year at... [+] the 15th annual Wonder Women Awards, presented by Women in Toys, Licensing and Entertainment (WIT), Sunday, Feb. 17, 2019, at Pier Sixty in New York. Podcasts. May 2018 – Present 2 years 6 months. NEW YORK--(BUSINESS WIRE)--Aug. 6, 2019-- Viacom Inc. (NASDAQ: VIA, VIA.B), through one of its subsidiaries,has entered into a definitive agreement to acquire Paws, Inc., the entity holding global intellectual property rights to the Garfield and the U.S. I focus on embracing the pivot during life’s transitions. The first thing I did was to get to know our key markets. “From there,” she continues, “when you have extraordinary IP, somebody has to stand in the center and say here’s the journey for the property, what are all the consumer touch points and who are all the companies we should partner with; that’s what I did. As I pivoted from doing just sales on behalf of ad sales to consumer marketing in some ways the company said let’s figure out how we teach this around the world and so I moved on to a broader role in international.”.
The most recent, Kaufman was honored at the 2019 Women in Toys (WIT) Awards with the Wonder Woman Mentorship Award for her commitment to developing the next generation of leaders. “Then the CEO of Viacom wanted one person to think about our IP across Viacom which leads me to today.”. Viacom creates entertainment experiences that drive conversation and culture around the world.
Greater New York City Area.
the 15th annual Wonder Women Awards, presented by Women in Toys, Licensing and Entertainment (WIT), Sunday, Feb. 17, 2019, at Pier Sixty in New York. Global merchandising rights to Garfield will be managed by Viacom Nickelodeon Consumer Products (VNCP), including the property’s existing portfolio of licensees. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIAB). 1 CBS Consumer Products 1.1 2006 1.2 2007–2020 2 ViacomCBS Consumer Products 2.1 2020–present 3 See also Viacom Consumer Products Defunct assets: 5FWD | 5Spike | Shake! “I am the chief motivational officer. Viacom18 Consumer Products is a significant player in the ever growing consumer products space with its diverse portfolio.
Nick Plans to Develop New Garfield Content for All Platforms and Consumer Products for a New Generation of Fans.
I immediately said ‘I wanted to do more with them.’ This is one of the few organizations that truly shines a light on more up and coming executives in the industry.”, Early on in her career, Kaufman understood how developing relationships within the industry could provide her with opportunities for growth.
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I founded Ready2Roar as a platform to develop leadership workshops for. It has built a diverse, global business by putting kids first in everything it does. I take all my experiences, learn from them and help others bounce forward and embrace their pivots.
VNCP’s strategy is to serve consumers across all ages, and our direct-to-consumer business furthers our ability to directly connect with fans and deliver the best selection of product.”. All Rights Reserved, This is a BETA experience. “I joined the company in a sales position figuring out how to leverage our IP in shows to generate more revenue for our ad sales group. “It is astounding to me how many young women say ‘we didn’t want to bother that person.’ I keep saying ‘you’re in charge, lean in, speak your mind.’ It’s ok. Let your personality show. “What I love about Pam,” he states, “is how insightful and intuitive she is; she’s a driving force in entertainment. This press release features multimedia. Kaufman’s eclectic career began in sales and account management. They know how to entertain and will be great stewards for the franchise. ViacomCBS Networks International, a unit of ViacomCBS Inc. (NASDAQ: VIAC), is comprised of many of the world’s most iconic consumer brands.
Nickelodeon plans to develop new Garfield content for all platforms and consumer products for a new generation of fans.
“The U.S. market is complex; there’s a lot of partners to get to know. Cunningham joins VNCP with 13 years of e-commerce experience at top retailers, including Amazon, Walmart, Nordstrom, and Macy’s.
Kennedy, President of Lucas Films, is honored as Mentor of the Year at the 15th annual Wonder Women Awards, presented by Women in Toys, Licensing and Entertainment (WIT), Sunday, Feb. 17, 2019, at Pier Sixty in New York.
She spent a lot of time understanding the business, building the team and working on consumer touch points. To oversee VNCP’s DTC efforts, the division also announced it has hired Aaron Cunningham as Vice President, Direct-to-Consumer.
I also was consulting with our international business.
Viacom Nickelodeon Consumer Products Launches New E-Commerce Sites, Pop-Ups, Scholastic Entertainment Developing Trio of Movies for the Hallmark Channel, Toys”R”Us Opens the Doors to Its First New U.S. Store.
I started mapping out these strategic plans.” Kaufman spent about six years working with third-party partners, consumer products and retail space building more plans. I have experienced many highs and lows being an entrepreneur. Following completion of the acquisition, Nickelodeon plans to develop a new Garfieldanimated television series.
Nickelodeon’s first holiday retail experience is open at Westfield Century City from November 16 to December 31. Eventually, she was able to expand a global role. In his new role, Cunningham will spearhead product sourcing and merchandising for each property website, as well as marketing, user acquisition and developing VNCP’s pipeline of future sites and brick-and-mortar pop-ups. The brand includes television programming and production in the United States and around the world, plus consumer products, digital, location based experiences, publishing and feature films.